• Professor of Visual Communication Design
  • Graduate Program Director of Design Thinking and Design Leadership
  • Affiliated Scientist of Regenstrief Institute


  • M.F.A. in Visual Communication Design at School of Art Institute of Chicago
  • B.A. in Philosophy at Ewha Womans University

Courses taught:

  • People Centered Service Design
  • Collaborative Action Research in Design

Youngbok Hong is a professor of Visual Communication Design and graduate program director of Design Thinking and Design Leadership at Herron School of Art and Design, Indiana University. Prior to academia, she worked in the area of interactive media design and new media product development at Samsung.

Hong views design as a form of inquiry seeking for insightful solutions. Her research interests include: processes of reasoning and action involved in designing, visual sense making in qualitative research, and visual communication in collaborative problem solving. Through applying the design research methodology, Hong has conducted numerous interdisciplinary studies and projects in diverse contexts.

Research projects:

  • Rethinking Brain Health—Regenstrief Institute
  • Owning the Memory—National Collegiate Athletic Association
  • Your Life.Your Story. Latino Youth Summit—Indiana University Fairbanks School of Public Health
  • Migrating For a Better Life—Indiana Migrant Seasonal Farmworker Coalition, Indiana Legal Services
  • Improving Her Journey—Indiana University Health North
  • Designing Waiting Experience—Indiana University Health Methodist Preoperative Services